Because all we need is less time between an investment idea and a purchase



I disabled 1 Click buying from my Amazon account because I bought a couple things that I probably wouldn’t have if I’d had the 5 more seconds to consider if I really needed it.

This new App from eTrade (who…Spoiler Alert…makes money when you TRADE) lets you scan a product, pull up the maker’s stock quote, and then trade away. I’m no genius, but I bet that trading a soft drink maker on no more data than the can’s label is a bad idea.

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